OVERVIEW:

Focus Machinery is a heavy machinery & earth-moving business based in Melbourne, Australia that offers equipment and attachments for sale or hire. They have been around for more than 10 years and have a very recognizable brand in their area.

They have worked with several different designers before which resulted in the inconsistency in their brand’s visual designs. We’ve been brought on board to keep the brand more consistent.

DELIVERABLES:

    Visual Identity Design
    Marketing & Sales Collaterals
    Packaging & Merch
    Environmental & Wayfinding